{"id":27055,"date":"2026-01-07T11:45:59","date_gmt":"2026-01-07T13:45:59","guid":{"rendered":"https:\/\/king.host\/wiki\/?post_type=article&#038;p=27055"},"modified":"2026-01-07T11:46:00","modified_gmt":"2026-01-07T13:46:00","slug":"email-marketing-disparos-de-campanhas-via-listas","status":"publish","type":"article","link":"https:\/\/king.host\/wiki\/artigo\/email-marketing-disparos-de-campanhas-via-listas\/","title":{"rendered":"Email Marketing \u2013 Disparos de Campanhas via Listas"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Disparo_de_campanhas_a_partir_de_listas_importadas\"><\/span><strong>Disparo de campanhas a partir de listas importadas<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u00c9 poss\u00edvel usar listas importadas via planilhas para criar campanhas de Email.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"O_que_mudou\"><\/span>O que mudou:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul>\n<li>\u00c9 poss\u00edvel importar bases espec\u00edficas (da loja virtual ou f\u00edsica, por exemplo) e fazer disparos pontuais (ou seja, agendados ou imediatos).<\/li>\n\n\n\n<li>\u00c9 poss\u00edvel incluir quantas listas quiserem em uma campanha.<\/li>\n\n\n\n<li>Apenas listas processadas corretamente estar\u00e3o dispon\u00edveis para disparo:\n<ul>\n<li>Para Email: todas as listas processadas.<\/li>\n\n\n\n<li>Para WhatsApp: somente listas processadas com ao menos um telefone v\u00e1lido<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Exemplos_de_uso\"><\/span>Exemplos de uso:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ol>\n<li>Promo\u00e7\u00e3o segmentada de email: enviar desconto especial apenas para clientes que participaram de um evento recente na loja do Shopping Higien\u00f3polis.<br>\u00a0<\/li>\n\n\n\n<li>Campanha de WhatsApp: alertar clientes VIP sobre um lan\u00e7amento, enviando mensagem apenas para contatos com telefone v\u00e1lido e compras frequentes na loja.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Como_usar\"><\/span>Como usar?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Depois de importar uma lista de contatos via planilha (<a href=\"https:\/\/kinghost.wiki\/email-marketing-importacao-de-contatos-via-planilha\/\" target=\"_blank\" rel=\"noreferrer noopener\">seguindo esta documenta\u00e7\u00e3o<\/a>), \u00e9 poss\u00edvel usar listas importadas para fazer disparos de campanhas.<\/p>\n\n\n\n<p>1 \u2013 Basta selecionar o canal (E-mail\/WhatsApp Pontual)<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ffaebc\"><strong>IMPORTANTE:<\/strong>\u00a0No momento, a KingHost ainda n\u00e3o disponibiliza o WhatsApp nos planos.<\/p>\n\n\n\n<p>Email:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img data-original=\"https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake1.png\" alt=\"\" class=\"wp-image-27056\"\/><\/figure><\/div>\n\n\n<p>WhatsApp:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"441\" height=\"185\" data-src=\"https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake2.png\" alt=\"\" class=\"wp-image-27057 lazyload\" data-srcset=\"https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake2.png 441w, https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake2-300x126.png 300w\" data-sizes=\"(max-width: 441px) 100vw, 441px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 441px; --smush-placeholder-aspect-ratio: 441\/185;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"441\" height=\"185\" src=\"https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake2.png\" alt=\"\" class=\"wp-image-27057\" srcset=\"https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake2.png 441w, https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake2-300x126.png 300w\" sizes=\"(max-width: 441px) 100vw, 441px\" \/><\/noscript><\/figure><\/div>\n\n\n<p>2 \u2013 Depois disso, escolher a op\u00e7\u00e3o\u00a0<strong>\u201cLista de Contatos\u201d<\/strong>\u00a0e selecionar a(s) lista(s) desejada(s).<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"909\" height=\"511\" data-src=\"https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake3.png\" alt=\"\" class=\"wp-image-27058 lazyload\" data-srcset=\"https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake3.png 909w, https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake3-300x169.png 300w, https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake3-768x432.png 768w\" data-sizes=\"(max-width: 909px) 100vw, 909px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 909px; --smush-placeholder-aspect-ratio: 909\/511;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"909\" height=\"511\" src=\"https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake3.png\" alt=\"\" class=\"wp-image-27058\" srcset=\"https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake3.png 909w, https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake3-300x169.png 300w, https:\/\/king.host\/wiki\/wp-content\/uploads\/2026\/01\/3wake3-768x432.png 768w\" sizes=\"(max-width: 909px) 100vw, 909px\" \/><\/noscript><\/figure><\/div>\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Estimativa_de_publico_da_campanha\"><\/span><strong>Estimativa de p\u00fablico da campanha<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul>\n<li>Para cada campanha, o sistema exibe uma estimativa do p\u00fablico-alvo com base nas listas selecionadas.<\/li>\n\n\n\n<li>Exemplo: \u201cO p\u00fablico estimado para esta campanha \u00e9 de aproximadamente 7.799 pessoas.\u201d\n<ul>\n<li>Como \u00e9 calculado:\n<ul>\n<li>Considera-se o total de registros v\u00e1lidos em cada lista selecionada.<\/li>\n\n\n\n<li>Para Email: todos os contatos processados na lista s\u00e3o contabilizados.<\/li>\n\n\n\n<li>Para WhatsApp: somente contatos com telefone v\u00e1lido s\u00e3o contabilizados.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Importante\"><\/span>Importante<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul>\n<li>Esta \u00e9 uma estimativa do p\u00fablico-alvo.<\/li>\n\n\n\n<li>Caso haja registros duplicados em mais de uma lista, eles podem ser contabilizados mais de uma vez.<\/li>\n<\/ul>\n","protected":false},"author":695,"featured_media":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","article-category":[133,285],"article-tag":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/king.host\/wiki\/wp-json\/wp\/v2\/article\/27055"}],"collection":[{"href":"https:\/\/king.host\/wiki\/wp-json\/wp\/v2\/article"}],"about":[{"href":"https:\/\/king.host\/wiki\/wp-json\/wp\/v2\/types\/article"}],"author":[{"embeddable":true,"href":"https:\/\/king.host\/wiki\/wp-json\/wp\/v2\/users\/695"}],"replies":[{"embeddable":true,"href":"https:\/\/king.host\/wiki\/wp-json\/wp\/v2\/comments?post=27055"}],"version-history":[{"count":1,"href":"https:\/\/king.host\/wiki\/wp-json\/wp\/v2\/article\/27055\/revisions"}],"predecessor-version":[{"id":27059,"href":"https:\/\/king.host\/wiki\/wp-json\/wp\/v2\/article\/27055\/revisions\/27059"}],"wp:attachment":[{"href":"https:\/\/king.host\/wiki\/wp-json\/wp\/v2\/media?parent=27055"}],"wp:term":[{"taxonomy":"article-category","embeddable":true,"href":"https:\/\/king.host\/wiki\/wp-json\/wp\/v2\/article-category?post=27055"},{"taxonomy":"article-tag","embeddable":true,"href":"https:\/\/king.host\/wiki\/wp-json\/wp\/v2\/article-tag?post=27055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}